WHY WE BUILT RAW

RAW Display Network was founded by Patrik Lorentzson and Fredrik Knutsson.

We’ve managed millions in digital ad spend, built tech brands, and led corporate sales teams across the Nordics and Cyprus.

We understand performance. We understand conversion.

But we also saw the limits of digital — rising costs, algorithm dependency, shrinking attention.

When we moved to Cyprus, we realized physical advertising hadn’t really evolved in decades.

So we rebuilt it.

We created a real-world display network designed to help local businesses dominate their area — and help high-traffic locations turn foot traffic into recurring revenue.

This isn’t traditional outdoor advertising.

It’s local attention infrastructure.

Real attention wins.

Meet the Founders

Patrik Lorentzson

Patrik has managed millions in digital ad spend and helped scale high-growth tech and marketing businesses across the Nordics. He understands what drives attention, conversion, and real business growth — and applies that performance mindset to the real world.

Co-founder

Fredrik Knutsson

Fredrik has led corporate sales organizations and built growth systems in both B2B and consumer markets. With a background in strategic communication, he focuses on positioning, partnerships, and turning visibility into revenue.

Co-founder

OUR PERFORMANCE TEAM

Our team has seen the power of digital programmatic ads on social media. We’ve also seen its limits.

That’s why we’re building the most powerful real-world display network in Cyprus, giving local businesses exclusive exposure where real buyers move and decisions happen.

40+ Years Experience in B2B & B2C Sales

30+ Years in Consumer Sales & Marketing

Built Tech & Service Businesses Loved by Clients

BUILT DIFFERENT

Real world Display advertising in Cyprus hasn’t changed in 20+ years. Static. Unmeasured. Unoptimized. We want to change that.

RAW Display Network is a unique real-world display network designed to help businesses reach their true local buyers and dominate their market through strategic exposure.

Real attention wins.

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